• Sold: Why Consumers Buy What They Buy

    Highlights from L2's Sold Clinic at The New School on November 3rd, 2015. Co-hosted with Adam Alter, the clinic offers insights from top consumer behavior experts who presented an intellectual showcase on the art and science behind decision-making. FIVE HIDDEN DRIVERS OF CONSUMER BEHAVIOR ADAM ALTER Author; Associate Professor of Marketing & Psychology, NYU Stern THE POWER OF VISUAL LANGUAGE KATHERINE DILLON Creative Director, L2; ITP Professor of Arts, NYU Tisch TRUST & TRANSPARENCY MICHAEL NORTON Professor of Business & Marketing, Harvard Business School HOW TO TALK DEREK THOMPSON Senior Editor, The Atlantic MODELING FOR A NEW WORLD JOHN CAIN Vice President of Consumer Experience Strategy, SapientNitro THE SCIENTIFIC METHOD OF THE MIND MARIA KONNIKOVA Contributing Writer, The New Y...

    published: 11 Nov 2015
  • Why Consumers Choose Sustainability

    Kristin Heist, Principal at Continuum, lists the four motivators that prompt customers to buy sustainable products and services.

    published: 05 Sep 2014
  • Why consumers want seamless TV experiences

    https://www.ericsson.com/spotlight/media TV and video is a natural part of most of our lives. Ericsson asks TV consumers around the world how they watch TV and video on their fixed TV screens as well as their mobile devices. After all, understanding consumers is crucial when you’re designing tomorrows’ TV services and networks. How do you consume TV and video content throughout the day? Share your experience in the comments below. Together we can make consumers your greatest fans!

    published: 01 Jul 2016
  • Why Consumers Are Avoiding Car Dealerships | Fortune

    Scott Chesrown, vice president of strategy & business for Vroom.com, and Mike Guy, Editor for The Drive, discuss the pros and cons of shopping for a new vehicle in person.

    published: 06 Nov 2015
  • Why are Cashews Not Sold to Consumers in Their Shells?

    →Subscribe for new videos every day! https://www.youtube.com/user/TodayIFoundOut?sub_confirmation=1 →How "Dick" came to be short for 'Richard': https://youtu.be/BH1NAwwKtcg?list=PLR0XuDegDqP2Acy6g9Ta7hzC0Rr3RDS6q Never run out of things to say at the water cooler with TodayIFoundOut! Brand new videos 7 days a week! More from TodayIFoundOut Brazil Nuts are not from Brazil... and 12 other Food Facts https://youtu.be/AbeYosU9w-w?list=PLR0XuDegDqP1IHZBUZvKkPwkTr6Gr0OBO How Many Burgers Come from One Cow? ...and 8 other food facts https://youtu.be/6WYCPbWWA1Q?list=PLR0XuDegDqP1IHZBUZvKkPwkTr6Gr0OBO In this video: Cashews are a member of the same family as poison ivy, Anacardiaceae. Like poison ivy and many other members of the family, part of the cashew plant contains an oily chemical ca...

    published: 11 Nov 2016
  • Video 1 of 7 WHY CONSUMERS BUY YOUR PRODUCT by Mark Reyland

    This is video number one in a 7 part series on product development tools inventors should understand even if they simply want to license their product to a manufacturer.

    published: 27 Aug 2015
  • Why are petrol prices in pumps still so high?

    Why is it that when crude oil prices were $155 a barrel, petrol prices were cheaper in India than when the price of oil is now below $50/barrel? Bisbo tells you why.

    published: 27 May 2017
  • Why consumers choose remax

    buying, selling, thinking about using an agent?

    published: 01 Oct 2010
  • Why consumers expect TV to continually evolve

    https://www.ericsson.com/spotlight/media Ericsson asks TV and media consumers around the world what they consider to be the most important TV features, as well as what they think TV will be like 10 years from now. Listen to a few of the reflections to inspire and help you innovate your services. With Television evolving ever more rapidly, can you afford to not be at the forefront of setting the trends for consumers? Watch as consumers reflect on how they think TV will evolve in the years to come. Then share your predictions in the comments below! Together we can make consumers your greatest fans!

    published: 01 Jul 2016
  • IDS 3332 - Impact of Media on Culture, Why Consumers Consume

    Module 5 begins our study of consumption. This presentation looks at four reasons why consumers consume. The full course is at http://ruby.fgcu.edu/courses/tdugas/ids3332.

    published: 07 Aug 2010
  • Why Consumers Follow Brands on Social Media

    In this video we look at the reasons consumers follow brands on Social Media.

    published: 27 Apr 2017
  • IDS 3332, Module 5p1a, Why Consumers Consume

    Presentation on Why Consumers Consume. People consume because they "want" something. People consume to establish who they are as individuals.

    published: 02 Mar 2014
  • Why consumers like a "partner in crime" whether they buy or resist

    People are natural accomplices who like to conspire together to enjoy a small indulgence and conversely to resist temptation together when the stakes are higher. Researchers from Vanderbilt University and Texas A&M staged a series of experiments that paired consumers against different temptations and gauged how closely their reactions mirrored each other, and how they felt about each other afterward. In a study that tracked how many pieces of candy test subjects consumed during a short film, most duos ate about the same amount. "We find evidence of a general tendency for peers to ultimately match behaviors when facing a mutual temptation," write Kelly L. Haws of Vanderbilt University and Michael L. Lowe of Texas A&M University in the August issue of Journal of Consumer Research in th...

    published: 16 Jun 2014
  • Why consumers want you to personalize TV

    https://www.ericsson.com/spotlight/media Ericsson research shows that 50% of viewers are frustrated on a daily basis finding something to watch on broadcast TV. We ask TV and media consumers around the world how they find the content they want to watch, and what they want in the future. See how they watch TV and video across all their devices. Is your content easy to find today and in the future? Share your experience in the comments below. Together we can make consumers your greatest fans!

    published: 01 Jul 2016
  • Why consumers need a second opinion Steve Savant's Money The Name of the Game

    published: 22 May 2017
  • Decision Making Process: How Consumers Make Buying Decision?

    Blog: http://KamilAli.com/ Learn Here: http://www.youtube.com/KamilAliVideo Learn More Free Stuff: http://KamilAli.com/ Consumers think category, not brands. When they even think to have energy drink, Red Bull takes all the advantages. Why? Simple, Red Bull created the category. Who else has right to claim the ownership of energy drink category? Let's watch following two videos for more explanation: GET FULL SCRIPT HERE! Blog: http://KamilAli.com/ Learn Here: http://www.youtube.com/KamilAliVideo Learn More Free Stuff: http://KamilAli.com/

    published: 21 Jul 2011
Sold: Why Consumers Buy What They Buy

Sold: Why Consumers Buy What They Buy

  • Order:
  • Duration: 7:12
  • Updated: 11 Nov 2015
  • views: 2867
videos
Highlights from L2's Sold Clinic at The New School on November 3rd, 2015. Co-hosted with Adam Alter, the clinic offers insights from top consumer behavior experts who presented an intellectual showcase on the art and science behind decision-making. FIVE HIDDEN DRIVERS OF CONSUMER BEHAVIOR ADAM ALTER Author; Associate Professor of Marketing & Psychology, NYU Stern THE POWER OF VISUAL LANGUAGE KATHERINE DILLON Creative Director, L2; ITP Professor of Arts, NYU Tisch TRUST & TRANSPARENCY MICHAEL NORTON Professor of Business & Marketing, Harvard Business School HOW TO TALK DEREK THOMPSON Senior Editor, The Atlantic MODELING FOR A NEW WORLD JOHN CAIN Vice President of Consumer Experience Strategy, SapientNitro THE SCIENTIFIC METHOD OF THE MIND MARIA KONNIKOVA Contributing Writer, The New Yorker USING BEHAVIORAL ECONOMICS TO INFLUENCE CONSUMER BEHAVIOR JORDAN GOLDBERG Co-founder & Chief Executive Officer, StickK http://www.l2inc.com/event/sold-why-consumers-buy-what-they-buy-2015
https://wn.com/Sold_Why_Consumers_Buy_What_They_Buy
Why Consumers Choose Sustainability

Why Consumers Choose Sustainability

  • Order:
  • Duration: 1:58
  • Updated: 05 Sep 2014
  • views: 597
videos
Kristin Heist, Principal at Continuum, lists the four motivators that prompt customers to buy sustainable products and services.
https://wn.com/Why_Consumers_Choose_Sustainability
Why consumers want seamless TV experiences

Why consumers want seamless TV experiences

  • Order:
  • Duration: 2:17
  • Updated: 01 Jul 2016
  • views: 492
videos
https://www.ericsson.com/spotlight/media TV and video is a natural part of most of our lives. Ericsson asks TV consumers around the world how they watch TV and video on their fixed TV screens as well as their mobile devices. After all, understanding consumers is crucial when you’re designing tomorrows’ TV services and networks. How do you consume TV and video content throughout the day? Share your experience in the comments below. Together we can make consumers your greatest fans!
https://wn.com/Why_Consumers_Want_Seamless_Tv_Experiences
Why Consumers Are Avoiding Car Dealerships | Fortune

Why Consumers Are Avoiding Car Dealerships | Fortune

  • Order:
  • Duration: 1:34
  • Updated: 06 Nov 2015
  • views: 547
videos
Scott Chesrown, vice president of strategy & business for Vroom.com, and Mike Guy, Editor for The Drive, discuss the pros and cons of shopping for a new vehicle in person.
https://wn.com/Why_Consumers_Are_Avoiding_Car_Dealerships_|_Fortune
Why are Cashews Not Sold to Consumers in Their Shells?

Why are Cashews Not Sold to Consumers in Their Shells?

  • Order:
  • Duration: 2:07
  • Updated: 11 Nov 2016
  • views: 2246239
videos
→Subscribe for new videos every day! https://www.youtube.com/user/TodayIFoundOut?sub_confirmation=1 →How "Dick" came to be short for 'Richard': https://youtu.be/BH1NAwwKtcg?list=PLR0XuDegDqP2Acy6g9Ta7hzC0Rr3RDS6q Never run out of things to say at the water cooler with TodayIFoundOut! Brand new videos 7 days a week! More from TodayIFoundOut Brazil Nuts are not from Brazil... and 12 other Food Facts https://youtu.be/AbeYosU9w-w?list=PLR0XuDegDqP1IHZBUZvKkPwkTr6Gr0OBO How Many Burgers Come from One Cow? ...and 8 other food facts https://youtu.be/6WYCPbWWA1Q?list=PLR0XuDegDqP1IHZBUZvKkPwkTr6Gr0OBO In this video: Cashews are a member of the same family as poison ivy, Anacardiaceae. Like poison ivy and many other members of the family, part of the cashew plant contains an oily chemical called urushiol, which is a strong irritant for most people and can even be fatal for some if ingested. Want the text version?: http://www.todayifoundout.com/index.php/2014/03/cashews-sold-consumers-shells/ Sources:
https://wn.com/Why_Are_Cashews_Not_Sold_To_Consumers_In_Their_Shells
Video 1 of 7 WHY CONSUMERS BUY YOUR PRODUCT by Mark Reyland

Video 1 of 7 WHY CONSUMERS BUY YOUR PRODUCT by Mark Reyland

  • Order:
  • Duration: 2:50
  • Updated: 27 Aug 2015
  • views: 136
videos
This is video number one in a 7 part series on product development tools inventors should understand even if they simply want to license their product to a manufacturer.
https://wn.com/Video_1_Of_7_Why_Consumers_Buy_Your_Product_By_Mark_Reyland
Why are petrol prices in pumps still so high?

Why are petrol prices in pumps still so high?

  • Order:
  • Duration: 4:17
  • Updated: 27 May 2017
  • views: 424
videos
Why is it that when crude oil prices were $155 a barrel, petrol prices were cheaper in India than when the price of oil is now below $50/barrel? Bisbo tells you why.
https://wn.com/Why_Are_Petrol_Prices_In_Pumps_Still_So_High
Why consumers choose remax

Why consumers choose remax

  • Order:
  • Duration: 3:09
  • Updated: 01 Oct 2010
  • views: 28
videos
buying, selling, thinking about using an agent?
https://wn.com/Why_Consumers_Choose_Remax
Why consumers expect TV to continually evolve

Why consumers expect TV to continually evolve

  • Order:
  • Duration: 2:06
  • Updated: 01 Jul 2016
  • views: 593
videos
https://www.ericsson.com/spotlight/media Ericsson asks TV and media consumers around the world what they consider to be the most important TV features, as well as what they think TV will be like 10 years from now. Listen to a few of the reflections to inspire and help you innovate your services. With Television evolving ever more rapidly, can you afford to not be at the forefront of setting the trends for consumers? Watch as consumers reflect on how they think TV will evolve in the years to come. Then share your predictions in the comments below! Together we can make consumers your greatest fans!
https://wn.com/Why_Consumers_Expect_Tv_To_Continually_Evolve
IDS 3332 - Impact of Media on Culture, Why Consumers Consume

IDS 3332 - Impact of Media on Culture, Why Consumers Consume

  • Order:
  • Duration: 4:31
  • Updated: 07 Aug 2010
  • views: 213
videos
Module 5 begins our study of consumption. This presentation looks at four reasons why consumers consume. The full course is at http://ruby.fgcu.edu/courses/tdugas/ids3332.
https://wn.com/Ids_3332_Impact_Of_Media_On_Culture,_Why_Consumers_Consume
Why Consumers Follow Brands on Social Media

Why Consumers Follow Brands on Social Media

  • Order:
  • Duration: 1:55
  • Updated: 27 Apr 2017
  • views: 1
videos
In this video we look at the reasons consumers follow brands on Social Media.
https://wn.com/Why_Consumers_Follow_Brands_On_Social_Media
IDS 3332, Module 5p1a, Why Consumers Consume

IDS 3332, Module 5p1a, Why Consumers Consume

  • Order:
  • Duration: 3:04
  • Updated: 02 Mar 2014
  • views: 221
videos
Presentation on Why Consumers Consume. People consume because they "want" something. People consume to establish who they are as individuals.
https://wn.com/Ids_3332,_Module_5P1A,_Why_Consumers_Consume
Why consumers like a "partner in crime" whether they buy or resist

Why consumers like a "partner in crime" whether they buy or resist

  • Order:
  • Duration: 2:45
  • Updated: 16 Jun 2014
  • views: 285
videos
People are natural accomplices who like to conspire together to enjoy a small indulgence and conversely to resist temptation together when the stakes are higher. Researchers from Vanderbilt University and Texas A&M staged a series of experiments that paired consumers against different temptations and gauged how closely their reactions mirrored each other, and how they felt about each other afterward. In a study that tracked how many pieces of candy test subjects consumed during a short film, most duos ate about the same amount. "We find evidence of a general tendency for peers to ultimately match behaviors when facing a mutual temptation," write Kelly L. Haws of Vanderbilt University and Michael L. Lowe of Texas A&M University in the August issue of Journal of Consumer Research in their article "(Im)moral Support: The Social Outcomes of Parallel Self-Control Decisions." Further, test subjects who ate a small amount of candy each later reported liking their partner more than when the study began. But participants who said they ate too much candy reported liking their partner less than when the study began. The findings have relevance for marketers, policy makers and consumers, the researchers say. "Marketers can apply these findings to inform a number of important decisions related to promoting goods perceived as indulgences," Haws said. "Knowing that consumers prefer partners in crime when indulging on a small scale can inform decisions regarding communication strategies and messages, as well as promotional offers, perhaps by using a friends and family type of approach." On the other hand, knowing that mutually abstaining is also rewarding can help policy makers wishing to combat behaviors such as overspending, drug use and overeating, the researchers say. Finally, consumers can use the knowledge to their advantage as they seek to control their decisions in social settings. To learn more about Vanderbilt, visit http://www.vanderbilt.edu.
https://wn.com/Why_Consumers_Like_A_Partner_In_Crime_Whether_They_Buy_Or_Resist
Why consumers want you to personalize TV

Why consumers want you to personalize TV

  • Order:
  • Duration: 1:57
  • Updated: 01 Jul 2016
  • views: 377
videos
https://www.ericsson.com/spotlight/media Ericsson research shows that 50% of viewers are frustrated on a daily basis finding something to watch on broadcast TV. We ask TV and media consumers around the world how they find the content they want to watch, and what they want in the future. See how they watch TV and video across all their devices. Is your content easy to find today and in the future? Share your experience in the comments below. Together we can make consumers your greatest fans!
https://wn.com/Why_Consumers_Want_You_To_Personalize_Tv
Why consumers need a second opinion   Steve Savant's Money    The Name of the Game

Why consumers need a second opinion Steve Savant's Money The Name of the Game

  • Order:
  • Duration: 10:59
  • Updated: 22 May 2017
  • views: 0
videos
https://wn.com/Why_Consumers_Need_A_Second_Opinion_Steve_Savant's_Money_The_Name_Of_The_Game
Decision Making Process: How Consumers Make Buying Decision?

Decision Making Process: How Consumers Make Buying Decision?

  • Order:
  • Duration: 5:29
  • Updated: 21 Jul 2011
  • views: 122005
videos
Blog: http://KamilAli.com/ Learn Here: http://www.youtube.com/KamilAliVideo Learn More Free Stuff: http://KamilAli.com/ Consumers think category, not brands. When they even think to have energy drink, Red Bull takes all the advantages. Why? Simple, Red Bull created the category. Who else has right to claim the ownership of energy drink category? Let's watch following two videos for more explanation: GET FULL SCRIPT HERE! Blog: http://KamilAli.com/ Learn Here: http://www.youtube.com/KamilAliVideo Learn More Free Stuff: http://KamilAli.com/
https://wn.com/Decision_Making_Process_How_Consumers_Make_Buying_Decision
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